Will the new Franchising code of conduct solve all our franchising woes?

Posted by Carolyn Dufton on 28 January 2015
The new franchising code of conduct has been released and is effective from January 1 2015. The question on everyone's lips is, will the changes to The Code make any meaningful difference to the Franchising Industry and the behaviour of renegade Franchisors and franchisees? The inclusion of Good Faith is of enormous significance to the franchising industry. This obligation will apply not only during the term of a franchise agreement, but also during pre-agreement discussions and ...
Posted in: Franchising  

What is the difference between franchising and licensing?

Posted by Carolyn Dufton on 8 October 2013
There is common confusion between franchising and licensing and not surprisingly. Franchises and licences can be structured in different formats which are customised to the individual business system. In Australia, Franchising is regulated by The ACCC under The Franchising Code of Conduct. Licensing is not regulated although like every business in Australia it has to observe The Consumer and Competition Act 2010. The Common problem is when a business calls itself a licence ...
Posted in: Franchising  

Women celebrate their Franchising success

Posted by Carolyn Dufton on 5 June 2013
We all love a business success story and in this case there are five of them to celebrate. Carolyn Dufton principal of franchisingplus consultancy knows a thing or two about franchising. She started the hugely successful Hire for Baby back in 1988, sold it on to one of her franchisees and now consults back to the current Franchisors who boast over 90 franchises Australia wide. Carolyn has a history of working with successful women but even she is amazed at the number of women who h...
Posted in: Franchising  

Franchising and trademarks

Posted by Carolyn Dufton on 12 July 2012
Franchising and trademarks
The importance of brand protection for franchises don't forget taglines as well! It is a plain fact that the attraction of a franchise is to take advantage of a set of a well-established system and brands that are proven to work. From a franchisor's perspective, it is therefore crucial to ensure that they own and protect all intellectual property relating to their business, whether in the form of trademarks, copyright, patents or designs. Contrary to popular belief, the...
Posted in: Franchising  

Franchising tip of the week 08/07/12

Posted by Carolyn Dufton on 8 July 2012
If you're looking to buy a franchise use your head not your heart. The decision should be a business decision not an emotional one. It's great to be in love with your business providing it's a marriage commitment and not a quick love affair that will end in tears. © franchisingplus All rights reserved. No part of this publication may be reproduced or transmitted by any means, electronic, photocopying or otherwise without prior permission of the author as permitted ...
Posted in: Franchising  

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