Franchising - The Best, The Worst and The Scary

Posted by Carolyn Dufton on 18 July 2011
Franchising - The Best, The Worst and The Scary
Why I wrote The F World book The book has been "in me" for a long long time. Every client I met and every franchising story I heard provided material for the The F World book. I had reached a point where I was bursting with stories and information to share, and knew that writing a book was the outlet I needed. I had already completed a 3 part CD series for clients (Discover Your Franchising Potential) considering franchising, and this has been really well received. Th...
Posted in: Franchisee Franchisor Franchising  

Unbelievable but true franchising story

Posted by Carolyn Dufton on 8 April 2011
Unbelievable but true franchising story
Let me tell you a story. All my friends and business associates know my interest in "all things franchising" and often share their experiences with me. One of my business friends told me an astonishing tale which as a Franchisor you really need to hear and heed. A large franchise, offering a consumer service, that advertises on an ongoing basis on TV, radio and in magazines is the subject of this story. Let's call the customer Mary. Mary had rung the local Franchi...
Posted in: Franchisee Franchisor Franchising  

Terminating a Franchisee

Posted by Carolyn Dufton on 9 March 2011
Terminating a Franchisee
When and how to terminate a Franchisee Terminating a franchise mid- agreement is a process that should not be undertaken lightly. The disclosure document states that all terminated franchisees should be listed for the three previous financial years.
No reason for termination needs to be provided in the disclosure document, but terminations do not present well to franchise prospects. Franchise network morale needs to be considered. Is the franchisee to be terminated known by o...
Posted in: Franchisee Franchisor Franchising  

Franchising Disputes

Posted by Carolyn Dufton on 1 March 2011
Franchising Disputes
A Blame Game The chances are that you're reading this article with a preconception about Franchising. The very word Franchising can inflict pain upon failed ex-franchisees who are still harbouring grudges against a Franchisor. and for some Franchisors, blaming franchisees for the network's failure is standard conduct. Whilst for some entrepreneurs, franchising conjures up a cash cow concept. Franchising is the goose that will lay golden eggs. The truth is, that for fran...
Posted in: Franchisee Franchisor Franchising  

How to motivate Franchisees

Posted by Carolyn Dufton on 17 February 2011
How to motivate Franchisees
I was recently invited to write a chapter in a book regarding how to keep motivated in business. It was interesting to reflect and consider this. I came to the conclusion that motivating myself when I was a Franchisor was a very different matter to self- motivation as a franchise consultant. In franchising it is a more complex matter of not just motivating yourself The Franchisor, but also motivating the franchisees. Technically, Franchisees should be self motivated business ow...
Posted in: Franchisor Franchising  

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